ENDANGERED | GRAPHIC PACKAGE

For this series of shorts by Discovery Channel and Digital, we've crafted a 30-second animation to kick off each episode, setting the stage for the species being discussed and its crucial link to its habitat. We begin with a world map, zooming in to the specific location of the habitat for the Giant Panda, situated in Sichuan, China. From here, we utilize infographics to illustrate why these animals are classified as 'endangered,' shedding light on the various factors affecting their population and the broader ecosystem. This engaging introduction not only educates viewers about the species at hand but also emphasizes the importance of conservation efforts to preserve our planet's biodiversity.

 

DESIGNED WITH DISCOVERY  |  ART DIR: JOE MOCcIA