NFL PRESEASON | PROMO

To accentuate the strategic depth of an American football game, we employed a bold juxtaposition of big typography alongside scribbles and lines reminiscent of a playbook. This approach not only highlights the intensity of the sport but also conveys the intricate tactics and planning involved in each play. By intertwining the power of bold typography with the visual language of strategic diagrams, we aimed to evoke a sense of anticipation and excitement, inviting viewers to delve into the strategic intricacies that unfold on the field. It's a dynamic fusion that captures the essence of American football's strategic brilliance.